Category Archives: Press

AoRM in the Daily Press

This Academy of Rock Music ad ran in the May 2010 edition of the Daily Press. The Daily Press is a daily news publication based out of the Peninsula area of Hampton Roads.

Rock Students Jam For Charity At Port Warwick

AoRM in the Daily PressOn Saturday, young students of rock ‘n’ roll will wail, riff and slam in Newport News to benefit the Autism Society’s Tidewater chapter. The Academy of Rock Music and Virginia beach retailer Alpha Music are hosting the 2nd Annual Rock Autism Festival. The free event will take place at Styron Square, Port Warwick, in Newport News from noon to 8:00 p.m.

“All 20 Academy bands – over 120 young musicians – will be performing,” said Ron Lowder, Jr., headmaster for the Newport News-based school for aspiring rockers. Prizes to be raffled include a guitar signed by all five members of metal group Lamb of God.
Sam McDonald


AoRM in the Oyster Pointer

The Academy of Rock Music was featured in the April 2009 edition of the Oyster Pointer. The Oyster Pointer is a monthly publication about business in the Oyster Point area of Newport News, VA.

Lowder Sound: Rock Stars In The Making

oyster_pointer_4-20091An electric excitement saturates the air as it thickens with suspense. The audience holds it’s breath until the first note is played. Friends, family and music instructor, Ron Lowder, watch as the next musical prodigies step into the glaring spotlight.

Students of a real life “school of rock” learn the ropes of the music industry by performing at local venues such as Hell’s Kitchen in Downtown Norfolk or the Jewish Mother in Virginia Beach. “The clubs love it,” says Ron Lowder Jr., instructor and founder of Lowder Sound, The Academy of Rock Music, located in Port Warwick. These young musicians pack the audiences with friends and families and get the…   Read more…

AoRM in the Virginia Beach Beacon

The Academy of Rock Music was featured in the Beacon in May of 2008. The Beacon is the Virginian Pilot’s local supplement for Virginia Beach. Special thanks to correspondent Jan Gaillard!

Academy Is Going To Roll Out Some Rockin’ How-Tos

AoRM in the Virginia Beach Beacon

Would-be Lenny Kravitzes and Avril Lavignes are ready to roll with The Academy of Rock Music, a new music program for young musicians.

Ron Lowder, who started the program in Newport News, will hold classes at Alpha Music on Virginia Beach Boulevard for those ages 9 to 18 who want to learn and perform rock ‘n’ roll music with their peers.

The academy will run throughout the year with spring, summer and fall semesters. It will kick off in early July at the Beach.

“There’s really nothing like it in the area,” said Lowder who lives in…   Read more…

AoRM in the Daily Press

The Academy of Rock Music was featured in the Daily Press on January 29, 2008. Sam McDonald wrote an exceptional piece about the school.

Rock School Is In session

Rock School is in Session | Metromix Hampton Roads
Rock School is in Session | Metromix Hampton Roads

Not so long ago, parents screamed at their kids to turn down that noisy, dangerous rock ‘n’ roll.

Today in Newport News, parents are paying Ron Lowder Jr. to teach their kids how to rock with the swagger of Robert Plant, the menace of Ozzy Osbourne and the rage of Johnny Rotten.

Lowder’s Academy of Rock Music opened its doors last fall in a Port Warwick office building. It already looks like a solid success.

“We are so thrilled that Lawson has started at that school,” said Buffy Evans, mother of 12-year-old guitarist Lawson Evans. Continue reading AoRM in the Daily Press